Better connected 2011: a snapshot of all local authorities - Main report (printed version)

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In this report our advice focuses on helping local authorities understand what they need to do to turn their current website into one that can support all the information and services that it will be expected to provide in the future.

The research

The Better connected survey tracks improvement each year, using a team of experienced reviewers. This year  our research covers:

• main survey with 136 structured questions
• assessments of all 433 local authority websites
• also six shorter surveys on specific topics
• analysis of eight additional setsof data, supplied by our partner organisations
• from our Website take-up service, feedback from thousands of council website visitors

The findings

The report presents the findings of the survey and reports on the latest
website satisfaction levels. Overall, it found that improvement has only
been marginal. For example, we finally assessed nine websites as
reaching Better connected's four star standard (eleven last year) and
an extra 25 three star sites (up from 106 to 131).

Better connected 2011 offers extensive advice on how to recognise and meet both the expectations of visitors and the requirements of organisations to become much more efficient. It proposes a three-pronged thrust on
'thinking customer', being obsessed with getting top tasks right and
going mobile. It is also important to use technology opportunity for
connecting in new ways with people through the rapid growth of both
social media and neighbourhood sites.

This annual snapshot into the state of council websites is, as always, an
opportunity to take stock for everyone involved, practitioners, managers and
policymakers alike.

The report

Better connected 2011, now the 13th edition, is a comprehensive
publication, providing a unique blend of hard facts, informed
researcher opinion and constructive advice. The 200-page report is an
invaluable guide for senior managers and service managers,
web authors and information providers, in fact the whole
organisation, as well as web managers and their teams.

 Part A The present

• Overview of this year's results
• This year's results - useful content
• This year's results - usability
• This year's results - usage

Part B The future

• National influences on strategic direction
• Striving for a website fit for self-service
• Connecting with people via social media
• Connecting with people via neighbourhood sites
• Conclusions
• Appendices (summary results, questionnaires, methodology etc)
  

Better Connected 2011 Package

Non Insight subscribers may purchase a printed version (mailed out) and or a PDF version (emailed out) of the (236 page) Main Report  in accordance with the price list below.

To order your copy please select the relevant product option 'PDF only' or 'Printed report only'  or 'Printed report & PDF version' and we wil arrange to email forward the PDF file if selected. Please note that whilst printed matter attracts a zero rate VAT according to VAT rules we have to charge VAT at 17.5% on other media like PDF and CD Rom. If you order the Printed Version and the PDF version then as the latter is a free addition the zero rate VAT will apply to the joint versions.

The charge for Non Insight subscribers and Socitm members (who don't subscribe to Insight) are :

Better Connected 2011 price list

Package All prices displayed below exclude VAT. Add to basket prices include VAT.	Main Report (printed)
Insight subscribers	Free
Non Insight subscribers - Socitm members	£475
Non Insight subscribers - all other organisations	£495
Back copies of the annual survey may be available (subject to stock) call 01604 497774 or email enquiries@socitm.net for details
(Please read the terms and conditions of sale before ordering) A VAT invoice will subsequently issued for all sales.
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Note that the full package (with extended data) is  free to Socitm Insight subcribing organisations.  Why not subscribe to Socitm Insight? An additional benefit is that you will gain access to an electronic version and all the
extensive supporting material (eg spreadsheets with detailed analysis of the results) More from www.socitm.net

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