Managing phone and web channels to maximise customer service, take-up and efficiency

Produced by: External

Type: Presentations

A presentation by Martin Greenwood at the Socitm Spring Seminar 2007.

A presentation by Martin Greenwood, Socitm Insight Programme Manager, on recent findings from Better connected, Better answered and the forthcoming marketing online services report, many of which underline the strong links between customer focus, take up of online services, and efficiency.

Last modified: 6th January 2010